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CONTACTS
Company
GSK
Brand
Sensodyne
Project
Sensodyne Black Friday Promotion

Project Summary

O

The GSK Black Friday promotion is done in line with Spar’s Black Friday promotion every year. The mechanics of the promo is to buy 1 Sensodyne Product and get a Free Sensodyne Gentle Whitening 75ml. For this promotion, the result was a 89% growth in volume sales Vs the Pre Promotion Run rate.