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CONTACTS
Company
GSK
Brand
Sensodyne
Project
Sensodyne In-store Merchandising

Project Summary

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Over the course of Activation 14 Market storms and 24 Trade briefings took place across 26 locations. A total of 1,928 tubes were sold during the market storm while 2,677 tubes were sold during the trade briefing. Total number of Sensodyne Deep Clean sold for the activation is 4,605 tubes across 38 touch-points.